{"id":18429,"date":"2019-11-26T18:09:22","date_gmt":"2019-11-26T12:39:22","guid":{"rendered":"https:\/\/www.squareyards.com\/blog\/?p=18429"},"modified":"2025-08-08T10:46:09","modified_gmt":"2025-08-08T05:16:09","slug":"introducing-e-commerce-into-real-estate-et-brand-equity-notices-doorbuster-deals-by-square-yards-on-black-friday","status":"publish","type":"post","link":"https:\/\/www.squareyards.com\/blog\/introducing-e-commerce-into-real-estate-et-brand-equity-notices-doorbuster-deals-by-square-yards-on-black-friday","title":{"rendered":"Introducing E-Commerce into Real Estate: ET Brand Equity notices Doorbuster Deals by Square Yards on BLACK FRIDAY"},"content":{"rendered":"<p style=\"font-weight: 400; text-align: justify;\">Square Yards\u2019 Black Friday event has now caught everyone\u2019s attention. It has introduced e-commerce mechanism into the real-estate space. This is a phenomenon, not a fad anymore!<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">The Biggest Real Estate Shopping Carnival was officially launched yesterday with a newspaper ad in The Times of India across 5 metropolitan cities in India. The mega event takes place in 20 prominent cities, spanning 8 countries, around the globe.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">\u201cWhile Black Friday deals will be available at Square Yards\u2019 experience centres in 20 cities globally from 29 November to 1 December 2019, home seekers can block deals online on the Square Yards website&#8230;\u201d writes ET Brand Equity in an article published on their web portal.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">The proptech player has handpicked and curated a list of 100+ hottest discounted offers spread across India, The UAE, Canada and Australia, making it possible for homebuyers in India to read newspaper, scan a barcode and buy or book a home at super-discounted Black Friday offers on click of a button!<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Tanuj Shori, Founder &amp; CEO, Square Yards, said, \u201cFew years ago, when e-commerce, insurance and mutual fund companies started selling their products online, most naysayers said it was a tall order. Today, thought is\u00a0 the same when real estate and online sales are mentioned together. However, the pace of change has surprised many generations&#8230;&#8221;<\/p>\n<p style=\"font-weight: 400; text-align: justify;\">Moreover, prominent brands like DLF, Godrej, Shapoorji Pallonji and Hero Homes from India; EMAAR and Danube from the UAE; Kaneff Group from Canada; and Jellis Craig and Kincaid Development from Australia are offering doorbuster deals on their various housing projects.<\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><strong>Published by: ET BrandEquity<\/strong> <strong>Date: 26 November 2019<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Square Yards\u2019 Black Friday event has now caught everyone\u2019s attention. It has introduced e-commerce mechanism into the real-estate space. This is a phenomenon, not a fad anymore! The Biggest Real Estate Shopping Carnival was officially launched yesterday with a newspaper ad in The Times of India across 5 metropolitan cities in India. The mega event [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":18431,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[234],"acf":[],"_links":{"self":[{"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/posts\/18429"}],"collection":[{"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/comments?post=18429"}],"version-history":[{"count":3,"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/posts\/18429\/revisions"}],"predecessor-version":[{"id":1082574,"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/posts\/18429\/revisions\/1082574"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/media\/18431"}],"wp:attachment":[{"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/media?parent=18429"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.squareyards.com\/blog\/wp-json\/wp\/v2\/categories?post=18429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}