As women gain greater empowerment through education, workforce participation, and financial independence, they are becoming the primary decision-makers and influential consumers across industries including real estate. Women are making a noticeable impact as both working professionals as well as homebuyers, driven by financial independence and a strong focus on long-term stability. This growing impact of women in real estate landscape of India is driving stakeholders to take a note and better cater to their needs.
Corroborating with this, the findings of our latest report ‘Key Holders of Change – Women Driving Real Estate Growth’ show in 2024, across key cities, the residential transactions with women as sole owners grew by 14% annually, overarching the 11% growth in the transactions by sole male buyers during the same period. While there is still a long way to go, the current momentum indicate that women continue to emerge as a driving force in property markets of India.
Explore the full findings below in our report:
