Primarc Allure Tangra, Kolkata
₹1.22 Cr - 1.80 Cr
₹12,700 Per Sq. Ft.
About Primarc Allure, Tangra by Primarc
Presenting Primarc Allure, a luxurious residential project located in Tangra, Kolkata. Strategically situated near the AJC Boss Road (5.6 km) and Eastern Metropolitan Bypass (0.777 km), this project offers easy access to major transportation hubs and amenities. With its RERA registration number HIRA/P/KOL/2018/000007, Primarc Allure is a reliable and upcoming property development in the region.
The project boasts a range of amenities to ensure a comfortable and convenient living experience. Some of the notable amenities include a well-equipped gymnasium for fitness enthusiasts and round-the-clock power backup for added peace of mind. Residents can also look forward to a well-designed and elegantly finished interior with specifications such as oil-bound distemper walls in the master bedroom.
Primarc Allure offers a range of unit options to cater to diverse needs and preferences. Buyers can choose from 2 and 3 BHK apartments, with sizes ranging from 957 to 1415 square feet. The prices for these units are 47.82 Lac (2 BHK) and 64.01 Lac to 70.71 Lac (3 BHK), respectively. Whether you re a young professional, a growing family, or a retiree, Primarc Allure has something to offer.
Available Unit OptionsThe following table outlines the available unit options at Primarc Allure:
| Unit Type | Area (Sq. Ft.) | Price (Rs.) |
| 2 BHK Apartment | 957 | 47.82 Lac |
| 3 BHK Apartment | 1281 | 64.01 Lac |
| 3 BHK Apartment | 1415 | 70.71 Lac |
This impressive residential project is situated in close proximity to several notable landmarks, ensuring that residents have easy access to essential amenities and services. These landmarks not only enhance the quality of life for residents but also offer a unique blend of convenience and comfort.
- Purbanchal Prabhati Sangha Primary School is just 0.42 km away, making it an ideal choice for families with children.
- Champamoni Hospital is 0.45 km away, ensuring timely medical attention in case of an emergency.
- Sealdah Junction Railway Station is 2.71 km away, providing a convenient connection to the city.
- Hotel 233 Park Street is 2.45 km away, perfect for guests and visitors.
- Quest Mall is 2.57 km away, offering a range of shopping and dining options.
- ParidhanThe Garment Park is 1.49 km away, offering a hub for business and entrepreneurship.
Primarc Allure Floor Plans and Pricing
3 BHK Apartment - 949 sq. ft. (Carpet Area)
3 BHK Apartment - 923 sq. ft. (Carpet Area)
Primarc Allure Price Trends and Market Insights
Price Trends
Primarc Allure's average asking price is stable quarter-on-quarter, compared with Tangra.
- Current asking price
- ₹ 12,700/sq.ft.
Comparable Projects
Primarc Allure avg. price is ₹ 12.7 K/Sq.Ft. compared to Tangra at ₹ 9.8 k/Sq.Ft.
Recent Updates
Get the latest price and market updates for Primarc Allure.
-
Rent in Primarc Allure ranges from ₹ 27 K to ₹ 33 K with options available for 2 BHK.
-
Kolkata Metro Floats Rs 1587 Crore Tender for Baranagar-Barrackpore Corridor After 16-Year Delay
Rail Vikas Nigam Limited has invited bids for the construction of 10 elevated metro stations and a viaduct for the Baranagar-Barrackpore Metro Corridor, a project stalled for over 16 years. The project faced delays due to issues with underground water pipelines and utility relocation.
-
During Q2'2026, average property prices for Primarc Allure moved from ₹ 9,400/sqft to ₹ 12,700/sqft, reflecting a 35.11% rise.
-
New Town is experiencing infrastructure upgrades, including a 10-lane major arterial road expansion, an international bus terminus, and proposed vehicular and pedestrian underpasses. The Bengal Silicon Valley Tech Hub in New Town's Action Area II is a significant initiative by the Government of West Bengal to foster the technology sector. NKDA will upgrade and redevelop the roads in the central business district (CBD) area of New Town. The authorities have estimated Rs 1.9 crore for the CBD area and Rs 67 lakh for the stretches of street 335.
Master Plan, Photos, Videos & Brochure of Primarc Allure
Explore the master plan, project photos and walkthrough videos of Primarc Allure to understand the overall layout, tower placement, amenities, landscaped spaces and key highlights before making your buying decision.
Master Plan 1
- Primarc Allure is a centrally located residential development situated near the Kolkata airport. The project stands out for its open layout that provides a quiet retreat from the busy city. Residents enjoy a setup where daily essentials and recreation are positioned right outside their doorstep.
- Around 15%-25% of the plot is green, anchored by the Private Lawn and Party Lawn, so residents can step outside directly into open grassy areas.
- The open area covers 60%-75% of the plot, where the Kids Play Area and open pathways fill the non-green stretches to give families space to move around.
- With 25%-35% of the plot built on, the central building block is surrounded by open space, which allows plenty of natural light and fresh air to reach each home. Residents will feel less crowded compared to more packed city complexes.
- Direct access from Matheswartola Road connects residents to AJC Boss Road and the Eastern Metropolitan Bypass, making the daily drive to work or the airport straightforward. This setup helps with quick travel to key parts of the city without getting stuck in local bottlenecks.
- The Community/Association Room and the Office provide dedicated indoor spaces for neighborhood meetings and daily administrative needs.
- This amenity offers a dedicated outdoor space for children to stay active and play safely close to home.
- These amenities offer spaces where families can gather for celebrations and children can play together.
- The central residential block of this area faces this area to the west, allowing direct sunlight into the western apartments.
- The building is positioned centrally to maintain equal distance from the northern and southern driveways.
- The eastern wing of the structure stands closest to the surface parking zone, making car access quick for those residents.
- Residents in the western flats can walk directly out to the open garden spaces on the west side.
- The central lobby of this area provides immediate ground-floor access to the shared indoor facilities for all residents.
- Those living in the eastern wing have the shortest walk to the main parking bays.
- Homes facing this area may experience minor street noise but enjoy open views of the main entrance.
- Apartments on the eastern side are shielded from street traffic, offering a quieter environment near the parking area.
- The wide driveway surrounding this area acts as a buffer, keeping ground-floor homes private from the boundary walls.
- The single-block design of this area guarantees that no opposing towers block the natural light from entering the windows.
- Wide open corridors within the central block allow fresh air to circulate from the western this area side.
- This block placement at this area prevents any inward-facing apartments from looking directly into neighboring homes, preserving personal space.
- Residents of this area can walk safely along the outer edges of the property, away from the central building entrance.
- The continuous loop driveway at this area allows cars to move smoothly around the entire building without needing to reverse.
- Clear paths connect the main lobby directly to the outdoor leisure zones on the western side of the plot.
- The western leisure zone is positioned away from the main car parking area, keeping children safe from moving traffic.
- Older residents of this area can enjoy flat walking paths around the central building without facing steep steps or ramps.
- The proximity of the seating areas to the western play space allows parents to watch their children easily.
- Green planting beds line the northern and southern boundary walls, creating a natural screen around this area.
- The main garden area is concentrated on the western side, forming a large open courtyard next to the entrance.
- Trees are planted along this area driveway to provide shade and reduce heat on the asphalt surfaces.
- Two separate access points on the western boundary prevent traffic jams during busy morning hours.
- The one-way flow around the central this area building guarantees that delivery vehicles and residents move in a safe, orderly direction.
- Dedicated utility areas are tucked into the northeastern corner, keeping service vehicles away from the main residential entrance.
- This area offers a highly practical setup where daily foot travel and car movements are kept completely separate.
- The single-block design of this area guarantees that every apartment receives plenty of fresh air and views of the surrounding green borders.
- Having all outdoor activities grouped on the west side creates a lively social hub away from the quiet eastern homes.
Living here means enjoying a straightforward daily routine where your home is surrounded by open space and essential neighborhood facilities. Working professionals benefit from the quick access to major transit routes and the airport, making business travel and daily commutes much easier. This project stands out because it combines a central city location with a layout that prioritizes open air and simple, functional community spaces.
Download master plan of Primarc Allure to explore layout details in Tangra, Kolkata.
Amenities & Specifications of Primarc Allure
Sports
- Gymnasium
- Swimming Pool
- Kids' Play Areas / Sand Pits
Convenience
- Power Backup
- Treated Water Supply
Safety
- 24 x 7 Security
- CCTV / Video Surveillance
- Intercom Facility
Leisure
- Party Hall
- Conference Room
- Jacuzzi
Specifications
- Master Bedroom-Walls
- Oil Bound Distemper
- Master Bedroom-Flooring
- Vitrified Tiles
- Other Bedrooms-Flooring
- Vitrified Tiles
- Living Area-Flooring
- Vitrified Tiles
- Kitchen-Equipments
- Chimney, Refrigrator
- Bathroom
- Premium Bath Fittings
- Structure
- RCC Frame Structure
Location and Connectivity Around Primarc Tangra

Connecting Roads
Trust & Verification
RERA Details of Primarc Allure
HIRA/P/KOL/2018/000007
Allure
Rera Url:
- Square Yards RERA Reg. HIRA/A/NOR/2018/000035
How does Primarc Allure compare with similar projects?
Share your genuine review and help other buyers make an informed decision.
Primarc Track Record
Primarc is a leading business conglomerate in eastern India, founded by Nand Kishore Pansari in 1971 when it first forayed into retail. It has interests in angel investing, e-retail, distribution, lifestyle retail, etc. It owns 47 lifestyle stores including Raymond Shop, Story and many more. It has also built Junction Mall at Durgapur. The portfolio of Primarc projects encompasses around 20 properties in various stages at key locations across Kolkata and its suburbs. Major offerings include Aura, Southwinds, Aspira, Anukul, etc. Diverse locations are chosen for projects including Harinavi, Mankundu, Kankurgachi, Hazra, Chandannagar, EM Bypass with an eye on future growth potential. This is done to maximize future appreciation on customer investments. Customer fulfillment is the key philosophy that drives the organization along with greater emphasis on quality. Top class conveniences are offered at every living community along with nature friendly recreational zones.
Frequently Asked Questions About Primarc Allure
This project offers a range of amenities including a gymnasium, power backup, 24 x 7 security, a party hall, and a sewage treatment plant.
Yes, the project is RERA approved with the registration number HIRA/P/KOL/2018/000007, ensuring transparency and compliance with regulations.
The construction of the project is complete, and it is ready for immediate occupancy.
Buyers can choose from 2 BHK apartments measuring 957 sq. ft. and 3 BHK apartments ranging from 1281 sq. ft. to 1415 sq. ft.
The price for the units starts at ? 47.82 Lac for the 2 BHK apartments and goes up to ? 70.71 Lac for the larger 3 BHK apartments.
The project is strategically located near AJC Boss Road, which is approximately 5.6 km away, and the Eastern Metropolitan Bypass, located just 0.777 km away.
This website is only for the purpose of providing information regarding real estate projects in different geographies. Any information which is being provided on this website is not an advertisement or a solicitation. The company has not verified the information and the compliances of the projects. Further, the company has not checked the RERA* registration status of the real estate projects listed herein. The company does not make any representation in regards to the compliances done against these projects. Please note that you should make yourself aware about the RERA* registration status of the listed real estate projects.
*Real Estate (Regulation & Development) Act, 2016.